Click and connect, creatively
Social media
Social Media Strategy + Management
For businesses that want clarity, authority and aligned visibility - not noise.
Social media shouldn’t feel like a constant weight on your to-do list.
At Ashore Digital, I help small businesses stay visible online with a calm, strategic approach to social media – one that fits around real work, real life, and realistic energy levels.
No trends for the sake of it.
No panic posting.
Just clarity, consistency, and support.
The problem
You know your business inside out – but social media still feels harder than it should.
Most of my clients come to me feeling:
unsure what to post
inconsistent despite best intentions
tired of “should be showing up more”
overwhelmed by advice that doesn’t fit
You don’t need more platforms or more pressure.
You need a system — and someone to run it with you.
The solution
I don’t believe in reinventing your content every month.
Instead, I use a simple, repeatable structure that keeps you visible without draining your time or energy. This is the same approach I’ve refined through client work — and it’s designed to work even when business is busy or life gets in the way.
Strategic outcomes my clients can expect
✔️ Clear audience understanding
✔️ Social content that supports business goals
✔️ Consistent messaging across platforms
✔️ Monthly insight-led optimisation
✔️ Reduced time spent on social media
✔️ Elevated brand authority
THE ASHORE VISIBILITY FRAMEWORK
A calm system for staying visible without burnout
Align
We clarify who you help, what you offer, and how you want to show up – so your content actually makes sense to the right people.
Simplify
We strip content back to what matters. No filler, no trends-for-trends’ sake.
Humanise
We build trust and connection through honest, relatable content – not performance.
Organise
Your content follows a clear monthly structure, so nothing is last-minute.
Repeat
Visibility comes from repetition, not reinvention. We reuse what works.
Ease
Social media should fit around your business – not the other way around.
WHAT I DO FOR YOU
Depending on the level of support you choose, I can:
Plan your social media content monthly
Write captions in your voice
Adapt content for Instagram and LinkedIn
Schedule or post content for you
Remove the constant “what should I post?” thinking
You stay visible.
I handle the strategy, structure, and execution.
WHO THIS IS FOR
This service is for you if:
you want consistent visibility without doing it all yourself
you value clarity and sustainability over quick wins
you’re happy to hand content planning over to an expert
you want social media to feel calmer, not louder
If you love trends, daily posting, and chasing virality – this probably isn’t for you.
And that’s okay.
HOW IT FEELS TO WORK TOGETHER
Clients often tell me they feel:
relieved
clearer about their messaging
more confident showing up
less stressed about social media
The goal isn’t perfection.
It’s presence.
If this approach sounds like relief, not effort – let’s talk.
No pressure.
No hard sell.
Just a conversation to see if we’re a good fit.
Social Media Packages
Simple, supportive social media. Priced realistically
I offer a small number of retainer packages so clients get consistent support, not rushed work.
All packages are built around the ASHORE Visibility Framework and designed to remove decision fatigue, not add to it.
How Pricing Works
Every business is different – but the structure stays the same.
Pricing reflects:
the level of planning involved
the amount of content created
how hands-on you want to be
There are no hidden extras and no unnecessary add-ons.
Strategy & Setup
(one-off or short-term)
Positioning Reset + Social Blueprint
A strategic foundation that ensures social media reflects your brand and business goals - before any ongoing management begins.
Includes:
Messaging & position alignment
Bio + highlights refresh
Content pillars + calendar structure
Academy or launch content direction (if relevant)
Investment: From £300 (one-off)
£300 /
one-off
Content Creation
For businesses who want clarity and structure but prefer to post themselves.
Includes:
Monthly content plan
Clear prompts and themes
Caption guidance
Calm, repeatable structure
Best for:
Clients who want direction without full delegation.
*Multi platform prices available on request
£420 /platform* /pm
Managed Social Media Packages
Foundational Social Management
For businesses who want social media off their plate - published, purposeful, aligned.
Includes:
Monthly content planning & calendar
Caption writing
Platform adaptation
Publishing & scheduling
Best for:
Clients who want consistency without the ongoing mental load.
*Multi platform prices available on request
£600 /platform* /pm
Growth & Authority Package
For brands that want strategy plus deeper engagement and optimisation.
Includes everything above, plus:
Short-form video editing (Reels)
Deeper audience insights
Engagement support
Quarterly strategy refinement
Best for:
Clients who want social media to support business outcomes.
*Multi platform prices available on request
£750 /platform* /pm
Ongoing Support
For businesses who want a long-term visibility partner.
Includes:
Everything above
Ongoing refinement
Priority support
Content evolution as your business grows
Best for:
Clients who value calm, strategic, ongoing support.
Bespoke to each client
Social Media page establishment
Social media page establishment is setting up and branding a new social media profile (like Facebook, Instagram, or LinkedIn) so it looks professional and ready to share content.